Samsung L310 - flourishes

A phone for the ladies can be created in many ways. The simplest way is to take a completely conventional device and paint it pink here and there; this is how Nokia 3500 was made for example. The more serious version is when the manufacturer subjects the whole model to the primary concept already during designing it: to create the desire of owning the phone in a woman. In a woman which is considered as typical by the manufacturer. Samsung is no new player in this game, as A400 and E500-E570 were based on this concept.

The most important is to polish the exterior. Manufacturer’s say that women like phones that are soft, look like trinkets and are a bit more decorated than usual. Nokia’s L’Amour series was based on the same idea, but Samsung’s previous similar phones had the same objective. We can observe the same thing on L310 too, as we will find lots of decorations, kitsch-like patterns and cute details on it.

I received the device from the manufacturer accompanied by a collective malicious smile: this was intended for you, we know how much you like this kind of stuff. Thanks. Usually these kinds of phones have always reached me and it’s always hard to judge such a phone, when I’m not the targeted user. But this time we have taken the necessary steps: we asked the opinion of girls completely independent of us; you can find these at the end of the review.

Exterior